5 REASONS YOU NEED A SWELL OUTERWEAR PIECE

Coats by Fabiana Filippi and Herno

We've just released our Winter 2013 look book, highlighting two of our favorite pieces of Fall outerwear...we thought we'd share 5 highly attractive reasons why YOU should have a swell new coat this season:

1. It's the Pacific Northwest! Outerwear is all anyone sees you in - you gotta keep it fresh.

2. Ditch the ratty old coat for something crazy soft - you want something baby soft next to your baby soft skin, right?

3. When the skies are grey, it's very important to coordinate with a grey coat.

4. Why cheat yourself out of something beautiful? Life is meant to be lived luxuriously - get the best darn coat you can afford.

5. Dreaming of a new cashmere coat? Don't count sheep, count hundreds of soft, cuddly cashmere goats for a sweet night's rest.